60 Second Reels, New ‘Shop’ Module on Twitter & More Social Updates!

This week, we’re coming at you with another round of social media updates! Instagram is expanding Reels to 60 seconds as well as implementing new initiatives to protect young users, and Twitter is adding a ‘Shop Module’ to their newly launched Professional Profiles. Keep reading to learn more about these awesome updates!     Instagram […]

Tips For Increasing Organic Reach

When first starting out on social media, you’re probably wondering just how on earth you’re going to be able to get your business out there among the millions of active social media users. This can be really intimidating, especially if you’re new to social media for business. This week, we’re going to be focusing on […]

The Expansion of Instagram Into More Than Just Photo-Sharing

The way people use Instagram has evolved over the last few years. Given increasing data that shows users are turning to the app for entertainment and shopping purposes, Adam Mosseri, the Head of Instagram, has announced that they will be leaning into these changes and expanding the app into more than just photo sharing. These […]

Posting to Instagram via Desktop Coming Soon

Instagram has been working on the ability to directly post content from your desktop. The app has now launched this as a test to a few users, and we’re here to give you all the details… For those users that it is available to, they now see a + icon at the top of their […]

Instagram Insights

There are so many different factors to consider when posting to Instagram. You may asking, “How can I increase my reach?”, “How often should I post?” among others. Well Instagram’s chief, Adam Mosseri, answered some of these most commonly asked questions during last week’s Instagram Creator Week, and we’re here to give you all the […]

An Updated 2021 User’s Guide to the Instagram Algorithms

Are you looking to get a better grasp on how exactly you can use Instagram to your advantage? Have you ever wondered exactly how Instagram decides what content users will see during their time on the app? This past week, Instagram has shed some light on how exactly the app works and the content that […]

Making ‘Likes’ Optional. Your Choice.

We’ve decided that this Instagram update is interesting enough to deserve its own moment in the spotlight. If you’ve read our previous blog, you know that Instagram and Facebook are rolling out a new update for their users. After a couple of years of debating, researching, and testing, Instagram and Facebook will now give users […]

What’s New With Instagram?

Instagram is adding some awesome new features to its platform! Now, you’ll be able to view engagement insights for Reels and Instagram Live Broadcasts, hide your like counts on posts (which is also coming to Facebook), and upload content via desktop. Instagram is also testing a new search function for songs/sounds that is similar to […]

Why This Is Your One-Two Combo for Social Media Success

Did you know that you can link your Facebook Business Page to your Instagram Business Account? Linking your accounts allows you to manage your posts and advertisements, while also awarding you with the ability to use third-party apps. Check out a step-by-step tutorial on how to link the two!   Benefits of Linking Your Accounts […]