In a surprising move, Twitter Inc. has announced its merger with X Corp., a technology company that specializes in artificial intelligence and data analytics. The merger is part of the next evolution of the app, as Twitter seeks to leverage X Corp.’s expertise to enhance its user experience and expand its capabilities.
Social media marketing is a great way to reach new audiences and generate leads. The first step in implementing a social media marketing strategy is creating a Twitter marketing strategy.
If you’re considering using Twitter as part of your marketing strategy, it’s important to understand how the platform works and why it can be so useful before diving in. And it will help you create an effective social media marketing strategy that gets results.
Twitter, a platform that has been around for ages, yet adapted and changed so many times. From 140 characters tweets, to the 240 character upgrade, as the app has shifted, so has the way we use the app for our social marketing. While some Twitter marketing trends are effective and great practices, others… not so […]
Twitter Blue is an opt-in paid monthly subscription service ($2.99/month) that gives users access to premium features that can take one’s Twitter experience to the “next level”
This week, we’re coming at you with another round of social media updates! Instagram is expanding Reels to 60 seconds as well as implementing new initiatives to protect young users, and Twitter is adding a ‘Shop Module’ to their newly launched Professional Profiles. Keep reading to learn more about these awesome updates! Instagram […]
When first starting out on social media, you’re probably wondering just how on earth you’re going to be able to get your business out there among the millions of active social media users. This can be really intimidating, especially if you’re new to social media for business. This week, we’re going to be focusing on […]
We’re coming at you with another round on what’s new in social media. Facebook is adding new warning messages for users who try to share an unread article, new messaging features are being added to Facebook Messenger and Instagram Direct, Twitter is getting an updated image display, and Closed Captioning is now available for Instagram […]
Do you use Twitter to market your business? Well if not, you definitely want to do so. This is yet another social media platform you want to take advantage of in order to get your brand name out there. And if you are having trouble navigating the platform, we have some Twitter marketing tips and […]
Need a way to make your Twitter profile more engaged and active? This week, Twitter has introduced a new feature on its company page that aims to help users determine what copy they should be using in their Tweets. The series is appropriately named, “Good Copy, Bad Copy.” The clip from Twitter is available here, […]
Over the past few weeks, we’ve taken a look at the future of social media as we know it. To us, the social media trends of 2017 tend to be one big continuation of the progress we’ve made in 2016. Understanding the course of the past can help in making predictions for the future. So, […]